Seed Folk on ITV’s Be Your Own Boss: Launching 19th October 2025!
Exciting News Ahead!
We’ve been bursting to share this news… and now we finally can!
This Autumn, Seed Folk will be appearing on a brand-new ITV series, Be Your Own Boss, presented by Holly Tucker MBE, founder of Not On The High Street and long time champion of British small businesses.
The show launches Sunday 19th October on ITVX for download and ITV1 at 13:15pm, the perfect feel good series for your weekend cuppa.

About The Show: Be Your Own Boss
Described as “Sort Your Life Out for Small Businesses”, "Be Your Own Boss" is an uplifting look behind the scenes of the UK’s creative entrepreneurs.
Each episode follows two independent business owners, from woodworkers and florists to seed suppliers (that’s us!) as Holly offers her signature blend of expert guidance, encouragement and honest advice. She helps entrepreneurs find clarity, confidence and a renewed sense of purpose, giving them the tools to take their dreams to the next level.
It’s warm, witty and full of heart, proof that with a little belief (and a lot of hard work), small ideas really can grow into something big.
Our Seed Folk Journey
When I was first invited to be part of the show, I couldn’t quite believe it. Seed Folk began as a simple idea on my allotment, a way to help more people reconnect with nature and discover the joy of growing their own food.
Fast forward a year and a bit and we’ve grown into a small but mighty business, sending hand packed, eco friendly seed kits and gift boxes to homes across the country.
Taking part in Be Your Own Boss was an incredible opportunity to reflect, refocus, and with Holly’s guidance explore how to grow Seed Folk even further. Without giving too much away (you’ll have to tune in!), it was an experience full of inspiration, tears, laughter, and big ideas for the future.
I’m so proud of what we’ve achieved and can’t wait to share this next chapter with you all.

Why You’ll Love It!
If you love small business stories, creativity or just a good bit of feel good TV, Be Your Own Boss is one to add to your watchlist.
The show features an incredible line up of passionate makers and entrepreneurs from all over the UK, each with their own unique story to tell. Here’s a sneak peek at some of the other brilliant businesses appearing alongside us:
Bon Mangé – Rochelle & Mandella’s homemade hot sauce business
Brownie & The Bean – Charlotte & Luke’s mouth-watering brownie creations
Kind Petals – Ellie’s letterbox flower delivery service
Single Handedly Made – Leo’s inspiring woodworking business
Hannah Weston Jewellery – bespoke jewellery, handmade in York
Magic By Post – Kirsty’s imaginative potion kits for kids
The Bird Boys – George & Zac’s beautifully designed ceramic bird feeders
Sketch Avenue – Ayesha’s ergonomic and accessible ceramics
Super Dinky – Lorna’s adorable premature baby clothing brand
We’re so proud to be part of this brilliant group of small business owners, each pouring their hearts into their craft.
Tune In and Grow Along With Us!
Be Your Own Boss airs Sunday afternoons on ITV1, with episodes available to stream from 19th October on ITVX.
Grab a cuppa, settle in, and watch as small business dreams blossom, including a few exciting new developments from us here at Seed Folk!
Follow our journey over on Instagram @seedfolkco and on facebook and join our newsletter for behind the scenes peeks, reflections from filming, and exciting updates as the series unfolds
Don’t forget to join our online group community over on facebook Let’s Grow Together: From Seed To Plate offering free gardening advice, support, ideas and sharing our growing experience together along with Katrina and Clayton from Building A Food Forest Scotland.
Let’s Grow Together, on screen and beyond.